Tate Modern - Timeline
CONTEXT
How do show the public a massive collection of over 3500 works by more than 750 artists, spanning 125 years; in an elegant and educational way?
How do you then retain that interaction to help you learn about your audience?
Build an interactive installation, that draws people to it, makes them want to engage with it.
How do show the public a massive collection of over 3500 works by more than 750 artists, spanning 125 years; in an elegant and educational way?
How do you then retain that interaction to help you learn about your audience?
Build an interactive installation, that draws people to it, makes them want to engage with it.
The content had to be a mixture of entertaining and informative, and that mixture was decided by the time of day and percentage of visitors to regulars.
This project was made even more complex by the number of screens, different dimensions and sheer size of the campus.
CASE STUDY
TIMELINE
This is the initial sequence that the viewer would experience with the Timeline, it was designed to be calming and engaging.
This is the initial sequence that the viewer would experience with the Timeline, it was designed to be calming and engaging.
TIMELINE UX
This gives a representation of how the interaction with the Timeline works
This gives a representation of how the interaction with the Timeline works
INSPIRATION
Sara Fanelli's Timeline - This was the inspiration for the interactive installation
TIMELINE ARTISTS
Over 3,500 artists work were represented on the Timeline.
Over 3,500 artists work were represented on the Timeline.